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The Challenge
When Zeppo Merchandisers partnered with us, their website wasn’t keeping pace with their growing business. Their online storefront looked dated and lacked the functionality needed for wholesale buyers. Navigation was clunky, there was an insufficient customer portal, and the checkout experience wasn’t tailored for bulk purchasing. The backend was difficult to manage, causing inefficiencies in updating inventory and fulfilling orders. They needed a modern, scalable platform that could streamline operations while elevating their brand in a competitive wholesale jewelry market.
The Solution
Modern Website Redesign:
Crafted a responsive, visually appealing site that showcases their wholesale catalog with a polished, trustworthy aesthetic. Ensuring seamless usability for buyers browsing and purchasing from mobile devices.
Curated Sales Funnel Flow:
Built intuitive product pathways and calls-to-action to guide users toward buyer account creation and bulk purchases.
Customer Portal & Dashboard:
Integrated a secure, user-friendly portal for buyers to manage orders, invoices, and account details.
Automated Inventory Management:
Implemented backend tools to sync inventory updates automatically, reducing manual workload.
Invoice Syncing to QuickBooks:
Connected sales data directly to QuickBooks for simplified accounting, order modifications, and financial tracking.
Goal Oriented SEO Strategies:
Optimized site content and structure to increase visibility for wholesale jewelry buyers and distributors.
Scalable Infrastructure & Hosting:
Deployed on high-speed dedicated hosting with backend systems ready to scale as Zeppo Merchandisers grows.
